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Who are You? Brand Self Reflection

Who are You? Brand Self Reflection

I attended a success seminar hosted by Daymond John, one of the investors on the Reality Show Shark Tank. One of the speakers mentioned that entrepreneurs and stewards of brand do two things very well. First, they ask the right questions. Second, they solve problems....
What is Local Marketing?

What is Local Marketing?

Local Marketing is the group of activities, messages and media channels that allow you, the Chief Mile Owner to immerse your organization into efforts to reach customers in a geographic area. These platforms help develop dialog and a level of engagement that...
Marketing is not a Department

Marketing is not a Department

“The new marketing is more than a way of doing; it is a way of thinking. It begins with an understanding of the distinctive characteristics of services – their invisibility and intangibility – and the unique nature of service prospects and users-their fear, their...
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