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WHAT WE DO

 

Growing your brand and building sales is a contact sport. Working hard alone is simply not the answer. You need an approach that puts strategy before tactics and employ a team that will challenge one another to create a Stand-Alone brand.

There is no “one size fits all” approach. We look at each business through the lens of where it is trying to go and consider numerous other factors (i.e. competitive environment, category growth, trends, and internal teams) to develop a 360◦ plan that tells a story and helps design an expectation for your brand.

 Our approach includes local store marketing, annual planning, social media campaign management, partnership evaluation and activation and Done For You Marketing. For our restaurant clients, we include menu concept development and testing.

LOCAL STORE MARKETING

From your grand opening to your monthly sales promotions, Own Your Mile will get immersed in your business and develop a strategy and plan that consistently connects with your audience.

ANNUAL PLANNING

The Own Your Mile Team will review your goals to develop “Big Bets” or strategic priorities and develop plans that will deliver on those goals.

PARTNERSHIP EVALUATION AND ACTIVATION

Own Your Mile will work closely with you to recommend high impact partnerships and execute local market activation opportunities and develop calendars that hold you accountable for participating in those activities.

SOCIAL MEDIA CAMPAIGN MANAGEMENT

If you are not leveraging social media your business is not competitive. Planning and executing successful  social media campaigns takes consistent strategy and attention to detail.  Own Your Mile will develop and manage your social media presence that will foster ongoing engagement and brand interest. 

DONE FOR YOU MARKETING

Need a team to put the pieces together for you? We can be your marketing team or provide marketing leadership to your current staff through consulting and coaching.

WORK WITH ME & MY TEAM

 

You probably need some help growing your sales and building your brand. And maybe you’re a little overwhelmed with all the tactics and advice that you have been given. 

We can work with that!

After 20 years working with small businesses and franchisees – including some you might know, I can help you get your business on track for the growth you want (whether you’re looking to make your first dollar, or your first million).

Now… what will we do together?

The majority of folks that I work with have one of three things in mind when we discuss working together.

Take a look at each of them, and see which seems to line up with where you are:

 

  • You need help deciding what you should be doing.

    1. You have a vision and a mission but you cannot get out of your own way.
    2. Something is not going well in your business and you need to figure out why.

  • You need help in making your small thing a BIG (or bigger) Success.

    1. You’ve already done preliminary thinking, but you need help figuring out next steps.
    2. You want someone to look at the moving pieces and give you personal feedback before you put too much time into them.

  • You need someone to sit with you for a day a help you decide what to do.

    1. You have a few problems/issues and need a different set of eyes to reframe the problem or you are too close to it. You need a more objective view.
    2. There’s a lot going on, and you’re juggling numerous marketing and growth issues. You need someone to call a timeout and help you regroup.

PRICING – How OWN YOUR MILE Services Work

Depending on what you need (and how often you would like to engage with us) you can choose the number of hours you want us to work together. But every situation, schedule, and budget is unique, and I always customize your package for what works best for you. (And I will never encourage you to purchase more hours than you need.) 

  • Brand Health Review ($350.00): A get-to-know you session to discuss the brand and identify goals for and potential growth opportunities.
  • Sales and Brand Growth Coaching & Strategy Development ($1,200 – $8,500): Whether you are struggling with your positioning, need help with a social strategy or would like to develop a community outreach plan, we can discuss the best path forward.

Want to engage every morning for a week? Want to touch base once a month? Want a session a week for six weeks, and then check in when you need additional sessions? All of these are normal, and we can discuss your needs and preferences in our Brand Health Review.

 

So What Happens Next?

 

If you’re thinking of working with me, the first step is to schedule a Brand Health Review, where I can meet you (and your business).

We’ll get on the phone for half an hour or so, and you can tell me about your brand and how I might be able to help.

To get started, contact me via our contact form. We’ll schedule a fun, stress-free chat to talk about your hopes and dreams and see where you’d like to go from there.

I look forward to meeting you!

Best,

Hassy

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